How Does It Feel To Be Loved? is a bi-monthly London club night that mixes Eighties indie pop with northern soul, Tamla Motown, girl groups, and Sixties heartbreak. Described by The Guardian as "absolutely the best night in the whole of the world" and Big Issue as "a speakeasy for anyone who suspects that their life is one big Smiths song", HDIF has played host to a range of guest DJs from Belle & Sebastian's Stuart Murdoch and Teenage Fanclub's Norman Blake to The Wedding Present's David Gedge and legendary Smiths/Blur producer Stephen Street.

The How Does It Feel To Be Loved? record label is the natural extension of the club night. We plan to release a compilation and two full length albums in 2006. More news will appear on this site about these releases very soon.

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